04
/ 04 — Triggers

When to hire a fractional CEO.

Six trigger situations. Each comes with a one-line test. If you nod at the test, the model fits.

Topic: when to hire a fractional CEO

/01Triggers
/01

Founder is the bottleneck

TEST: Hire one if every meaningful decision waits for the founder.

Common at EUR 2M to 20M revenue. A fractional CEO takes the operating cadence so the founder can own product and vision.

/02

Stuck at a revenue ceiling

TEST: Hire one if revenue has been flat for 3 quarters and the same playbook is being repeated.

Most ceilings are operating model problems, not market problems. Fractional CEO rebuilds the model, not the deck.

/03

Post-acquisition by PE

TEST: Hire one if the portco needs operating horsepower between full-time CEOs.

Two days a week is enough to install cadence, KPI discipline and a hiring plan while the search runs.

/04

First-time CEO needs a co-pilot

TEST: Hire one if the CEO is brilliant on product but green on operations.

Fractional CEO sits beside, not above. The CEO keeps the title; the operating model gets adult supervision.

/05

International expansion (Italy, EU)

TEST: Hire one if the next market is Italy or Europe and no one on the team has run a P&L there.

Trilingual EN/IT/SV, Milan-based, with a 6x Italy track record.

/06

Turnaround that is not yet a crisis

TEST: Hire one if EBITA is sliding but the cap table is intact.

If the situation is acute, see turnaroundceo.biz. If it is early, fractional CEO is cheaper and faster.

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